Can You Pass This Conversion Tracking Test?

Can You Pass This Conversion Tracking Test?

By: Gayle Rogers, Founder of Atomic  If there’s one thing any business can do to immediately improve the results of their marketing, it’s going to be proper conversion tracking. There are way too many businesses, (if you’re reading this, it includes you),...
Bridging the Gap Between Marketing & Results

Bridging the Gap Between Marketing & Results

There is a disconnect between marketing and client results. And the fault of the issue lies on both sides of the fence.  Agencies, vendors, software companies, media companies, and the like all have different root objectives from their clients. They are solutions...